FAQ FOR BRANDS BOOKING LAFRIQUE DIRECTLY
We collaborate with fashion, beauty, lifestyle, and product‑driven brands that value cinematic storytelling and want imagery that feels intentional, elevated, and emotionally resonant.
View our creative services types HERE
Most campaigns are booked in advance 4–8 weeks to allow time for concept development, pre‑production, and casting. Larger productions may require additional lead time.
Yes. Every project includes full creative direction from concept and narrative development to on‑set art direction and final image curation.
Absolutely. Many brands come to us with only a feeling or a starting point. We build the story, mood, and visual world around your brand’s identity.
Every production for brands require different services and are tailored. In general Production covers location scouting, casting, crew sourcing, scheduling, shot lists, and on‑set creative oversight. Ensuring a seamless, high‑end experience from start to finish
Yes. All final images are retouched under our creative direction to maintain the cinematic, editorial quality LAFRIQUE is known for.
Deliverables vary by project. We tailor the number of final images to your campaign needs, ensuring quality and narrative cohesion over volume.
Yes. LAFRIQUE works across South Africa and internationally for brands seeking a specific location, atmosphere, or cultural backdrop.
Rates depend on the scope of the project concept, production scale, usage, and deliverables. We provide custom quotations tailored to your campaign.
Start by sharing your brand, goals, and timeline. From there, we schedule a creative consultation to shape the direction and outline the next steps.
FAQ FOR AGENCIES OUTSOURCING LAFRIQUE FOR CLIENT CAMPAIGNS
We adapt to your workflow. We can operate as a visible creative partner or seamlessly integrate behind the scenes under your agency umbrella.
Yes. We can bring your existing concept to life with full creative direction, or collaborate to refine and elevate the narrative.
We handle concept refinement, art direction, production planning, photography, retouching direction, and final delivery — ensuring your client receives a cohesive, cinematic campaign.
We work closely with your creative, strategy, and account teams to ensure alignment with the client’s brand, campaign goals, and visual identity.
Yes. We can operate as a silent creative partner, allowing your agency to present the work as part of your internal offering.
Explore our technical Service offerings HERE
Absolutely. We assemble the right crew, talent, and production resources to match the scale and ambition of your client’s campaign.
We follow your preferred workflow — whether that’s direct communication with your team, joint calls with the client, or structured approval stages.
High‑end campaign imagery, editorial‑style visuals, social‑ready assets, and any additional formats required for your client’s rollout.
Yes. Usage terms are defined per project and tailored to the client’s needs from social media to full commercial licensing.
Reach out to us to arange a in person or phone call meeting. By sharing your client’s campaign details and desired outcomes. We’ll align on strategy, define the creative direction, and build a production plan that supports your team and elevates your client’s brand.