PRIVACY POLICY — LAFRIQUE Photography and Studios

Last Updated: 01.03.2026

This Privacy Policy explains how LAFRIQUE Photography and Studios (“we”, “us”, “our”) collects, uses, stores, and protects your personal information when you visit our website, submit information through our forms, or engage with our services. We are committed to safeguarding your privacy and complying with all applicable data protection laws, including the Protection of Personal Information Act (POPIA) of South Africa and, where applicable, the General Data Protection Regulation (GDPR) for international visitors.

1. Business Information

Business Name: LAFRIQUE Photography and Studios
Business Type: Sole Proprietor (Registered under LAFRIQUE Photography and Studios)
Address: 509 Piering Road, 70 Waterkloof Estates, Pretoria, Gauteng, South Africa, 0174
Email: info(at)lafriquephotography.com

2. Personal Information We Collect

We collect personal information that you voluntarily provide or that is automatically collected when you interact with our website. This includes:

Information You Provide

Name
Email address
Phone number
Job role
Messages submitted through contact forms
Newsletter sign‑up information (via Omnisend)
Client onboarding and project forms

Information Automatically Collected

Analytics data (Google Analytics)
Meta Pixel tracking data (Facebook/Instagram)
Cookies and similar tracking technologies
Device information, IP address, browser type, and usage patterns

Information We Do NOT Collect

Payment information (no payments are processed on this website)

3. How We Use Your Information

We use your personal information for the following purposes:

Responding to inquiries and communication
Sending newsletters, updates, and marketing content
Providing quotes, booking sessions, and managing client relationships
Improving website performance and user experience
Analytics, reporting, and audience insights
Retargeting and advertising through Meta Pixel
Maintaining client records and project history

We do not sell your personal information.

4. Third‑Party Services and Data Sharing

We use trusted third‑party providers to operate our business and website. These providers may process your data on our behalf:

Google Analytics (website analytics)
Meta Pixel (advertising and retargeting)
YouTube (embedded video content)
Omnisend (email marketing and newsletters)
Netcash (payment processing for offline invoices)
Cloud storage providers (Pixieset, Google Drive, OneDrive, WeTransfer) for delivering client galleries and storing project files

We only share data with these providers to the extent necessary for them to perform their services.

5. International Users

Our website is accessible globally. If you are visiting from outside South Africa, your information may be transferred to and processed in South Africa. We take reasonable steps to ensure your data is handled securely and in accordance with applicable laws, including GDPR where relevant.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to:

Improve website functionality
Analyze traffic and user behavior
Personalize content
Support advertising and retargeting

We use a cookie notice and GDPR‑style consent banner to inform users and obtain consent where required.

You may disable cookies in your browser settings, but some features of the website may not function properly.

7. User Accounts and Client Portals

Our website may provide:

User login areas
Client portals for accessing galleries or documents

These areas may require personal information to authenticate and provide access. Access credentials must be kept confidential by the user.

8. Image Storage and Handling

As part of our photography services, we store and deliver images using:

Pixieset
Google Drive
OneDrive
WeTransfer

Images are stored securely and only shared with clients or authorized collaborators. We do not publicly share client images without explicit consent.

9. Data Retention

We retain personal information only for as long as necessary to:

Provide services
Maintain business records
Comply with legal obligations
Resolve disputes

Newsletter data is retained until you unsubscribe.

10. Your Rights

Depending on your location, you may have the right to:

Access your personal information
Correct or update your information
Request deletion of your data
Withdraw consent for marketing
Object to processing
Request a copy of your data

To exercise these rights, contact us at info@lafriquephotography.com.

11. Security Measures

We implement reasonable technical and organizational measures to protect your personal information, including:

Encrypted storage where applicable
Secure cloud platforms
Access controls
Regular system monitoring

However, no method of transmission over the internet is completely secure.

12. Children’s Privacy

Our website and services are not intended for individuals under 18. We do not knowingly collect personal information from minors.

13. Updates to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last Updated” date.

14. Contact Us

For questions about this Privacy Policy or your personal information, contact:

LAFRIQUE Photography and Studios
Email: info@lafriquephotography.com
Address: 509 Piering Road, 70 Waterkloof Estates, Pretoria, Gauteng, South Africa, 0174